Future of Textile Printing by Digital Printers

mayank johri
2 min readDec 14, 2020

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The world of fashion and textile printing is changing rapidly. The customer’s demands are increasing and meeting those demands has become a necessity for digital textile printing companies. Textile manufacturers are forced to find new and innovative, ecology-friendly methods of printing, that minimize cost and waste. Digital textile printing techniques lets customers to create samples, produce more variant designs, and cut costs while printing for smaller runs.

The conventional method of printing that is used in today’s marketplace is through Rotary screen print machines. This method offers high-speed but there are many limitations. The average order size is rapidly increasing because of the continuously changing trends and designs, shorter runs are being preferred to print. Rotary screen printing is good for longer runs; it is not too friendly for shorter runs. That is where digital textile printing comes into the picture. So, while Rotary Printers are still popular because of various reasons, Digital Textile Printers are the new way to go.

For the rapidly changing textile world, the last few years have been talking about decreasing run sizes and fewer repeat orders. The major cause for this is the changing patterns of the consumers as they are demanding more variety of color and design. They want clothing and home furnishing that represent their individual style. So, how is the textile industry responding to these changes? The answer is Digital Textile Printers.

Digital direct to fabric printing machines have multiple benefits. First, it offers itself as a sampling and production tool. It offers immediate results in sampling, provides greater flexibility in design and color, and saves time and money. Based on the demands of the textile industry, it is evident that only a printer designed specifically for textile will be successful. The earlier traditional printers were graphics printer and did not cater to all the needs of the textile industry.

In today’s scenario, it’s correct to say that the future is digital textile printing, and companies should tap into utilizing digital direct to fabric printing to meet the ever-growing demands of the textile industry. ColorJet is the largest manufacturer of Digital textile and inkjet printers and offers a wide range of digital direct to fabric printers. Energy-efficient and high-quality digital textile printing machines offered by ColorJet meet the demands of both traditional textile printers and fashion industry designers. For a traditional printer, digital direct to fabric printing saves time and money and will allow them to remain competitive in a changing world of textile printing. For an entrepreneur, digital fabric printing offers the freedom of unlimited design and a true expression of creative ideas.

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mayank johri
mayank johri

Written by mayank johri

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